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Автор: Harry Lush

Accessibility and visibility – why do they matter for writing emails?

From its humble beginnings in the 1970s, email has become the world’s go-to method of communication. According to Statista’s 2018 findings, there will be 4.89 billion email users worldwide by 2027 – and we’re almost there already! Ensuring that your business emails are accessible is important, especially if your company produces content such as a

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International Women in Engineering Day

Who Gets to Shape the System?   Each year, International Women in Engineering Day (23 June) offers an opportunity to celebrate the achievements of women engineers. But International Women in Engineering Day isn’t just about celebrating individuals – though there are plenty worth recognising. It’s also a chance to ask bigger questions:  Who gets to call

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Don’t blog it off! Why written content still drives result

In the modern world of marketing, AI is all the rage; but there are older, reliable methods to grow your brand that are both low-cost and can help diversify your company’s web content. The Newsletter Newsletters are mostly digital nowadays, and usually distributed via email lists. Over time, these nuggets of information circulate among colleagues

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What’s next for AI regulations?

Since artificial intelligence (AI) entered the public spotlight with the launch of ChatGPT under three years ago, it has changed the way our society works. This is not only limited to the technology sector, as AI adoption is gaining grounds in many other sectors too. But what have been the legal ramifications of it all?

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Migrating to Blue Skies – Should You Drop X?

The past few months have seen an exodus from X (formerly known as ‘Twitter’) for several reasons, including controversial updates of the website’s terms of service. The amount of users leaving X for other platforms provides a new opportunity for smaller businesses to build a following in an up-and-coming online community.  The new Bluesky platform

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