Meet the team

Our Expert

Team Members


514 Media was founded by Benoit Simoneau, a global public relations & marketing consultant. His professional background includes technology and electronics. Benoit is a graduate of Laval University; he is a member of the International Association of Business Communicators (IABC).


Fellow director Luke Bull joined 514 Media in 2020 and has more than 25 years’ experience in B2B communications, having delivered international campaigns for major names in sectors from engineering and industrial manufacturing to automotive, oil & gas and aerospace.


Kristel Antoine joined 514 Media in 2020. She is a skilled PR & Marketing professional with several years of experience in the B2B tech sector, working with multinationals as well as start-ups. Kristel is a graduate of the University of Montpellier in the south of France.


Sarah Moore joined 514 Media in 2019 as a PR Assistant. Sarah is a skilled administrator with 20 years’ experience in communications and organisation. Sarah plays a key role in the planning and execution of our global PR and marketing campaigns. Outside of work, Sarah loves to cook, bake cakes, garden and go swimming.


Sinead Andrews joined 514 Media as Senior Account Executive. Sinead brings a great deal of experience having worked for other leading agencies in both Australia and the UK. Sinead plays a key role in driving forward our service to our global client base, across both written content and social media. Sinead loves travelling, reading, and spending time with any kind of pets. To prevent missing home, she enjoys eating unhealthy amounts of vegemite on toast.

Advisory board

514 Media’s Advisory Board...

…draws on its extensive commercial and marketing experience to help the business optimise its service offering and achieve its goal of ethical growth


Dusan Janjic is a key member of the 514 Media advisory board. Dusan is the EcoXpert Global Badge Owner at Schneider Electric, creating and deploying a world class partner program to help its partners grow and diversify their business.


Malcolm Andrews is a skilled PR practitioner and social media insider, with several decades of experience in the passenger transportation and travel tourism industries. His insights have proved invaluable to 514 Media.

Our Values

As well as adhering to the exacting professional standards of the IABC and CIPR, 514 Media employees individually and collectively adhere to a rigorous code of conduct governing how we work with clients, and with each other.

At all times we strive to:

Be Good: Abide by the highest moral and ethical standards

Be Respectful: Of ourselves, colleagues, clients and the world

Be Accurate: Keep thorough business records for future reference 

Be Helpful: Our reputation as PR practitioners depends on it!

As a business, we are always keen to give something back. As a virtual business, our carbon footprint is minimal, and we aim to use public transport for business travel wherever practical.

The company is an investor in Time for the Planet, which is committed to raising 1 billion euros to establish 100 companies fighting global warming. 

We also donate a percentage of our profits to charities and community initiatives, such as the Association for Rural Development of the North Region of Burkina Faso, which offers support to local agricultural and environmental initiatives across more than 30 municipalities.

Please contact us if you would like us to support a specific charity project – whether it’s a fun run, a trek across Peru or fundraising effort for a foundation whose endeavours are close to your heart. If we can help spread the word, or indeed contribute, we will.