Part two of the highlights from the 2023 state of marketing to engineers research report Influencing the technical sale
In Person Events Now that we have returned to normality after Covid-19, in-person events are again possible. In the Trew Marketing and GlobalSpec survey, engineers were asked if they planned to attend more in-person events now than they did prior to the pandemic. The results indicated that 28% of the surveyed engineers planned to attend
31st Ottobre 2023